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Hourly Sales Target Calculator

Work out hourly sales target instantly with clear inputs, formula shown and shareable results.

About Hourly Sales Target Calculator

Retail sales concentrate heavily into a few hours, so hourly targets must be indexed to the trading pattern. Peak hours commonly deliver two or more times the average hour, which is what determines when staff must be on the floor rather than in the stockroom.

Formulas

Weighted hour total

Weight total = Off-peak hours + Peak hours x Peak index

Peak hour target

Peak target = Daily target / Weight total x Peak index

Worked example

With the default values below, Hourly Sales Target Calculator returns Peak hour sales target of $23,048.78. Change any input above and every figure here is recalculated in your browser.

Inputs used

Daily sales target
180,000
Trading hours per day
12
Peak trading hours
4
Peak hour index versus average
2.1

Results

Peak hour sales target
$23,048.78
Off-peak hour target
$10,975.61
Flat hourly average
$15,000.00
Peak hours' share of the day
51.22%

Step by step

  1. 1Values used
  2. 2Weighted hour total
  3. 3Peak hour target
  4. 4Peak hour sales target= 23,048.78
  5. 5Off-peak hour target= 10,975.61
  6. 6Flat hourly average= 15,000.00
  7. 7Peak hours' share of the day= 51.22

Assumptions and limits

  • The result is derived only from the 4 inputs listed above. Anything not among them is not part of the calculation.
  • In particular, this calculator does not take inflation, tax, fees or charges or compounding frequency into account.
  • Figures are rounded for display to 2 decimal places, so totals built from several rounded parts can differ slightly from the unrounded arithmetic.

How these calculators are built and tested is described on the Methodology page. If a figure looks wrong, please report it.

Frequently Asked Questions

How do I find the peak index?

Divide average sales in each hour by the average hourly figure across the day, using at least four weeks of point-of-sale data.

Why does this matter for staffing?

Because labour scheduled to a flat average leaves peaks understaffed and off-peak overstaffed, which costs both sales and wages.

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