Estimate how long a new sales hire takes to reach full productivity and what the ramp costs.
Assuming productivity climbs linearly from its starting level to 100%, average productivity across the ramp is the midpoint of the two. That makes ramped revenue a simple product and exposes the revenue forgone, which is the real cost of a long ramp. Hiring plans that assume immediate full productivity overstate next-quarter revenue by the entire ramp gap, and ramp is usually two to three quarters.
Sales Ramp Time
Ramped revenue = quota × average productivity × ramp months, with productivity rising linearly
Ramped revenue = quota × average productivity × ramp months, with productivity rising linearly Assuming productivity climbs linearly from its starting level to 100%, average productivity across the ramp is the midpoint of the two. That makes ramped revenue a simple product and exposes the revenue forgone, which is the real cost of a long ramp.
Hiring plans that assume immediate full productivity overstate next-quarter revenue by the entire ramp gap, and ramp is usually two to three quarters.
This calculator takes 4 inputs: Months to full productivity, Full monthly quota, Productivity in month one, Fully loaded monthly cost of the hire. The pre-filled defaults are a realistic starting point — replace them with figures from your own environment for a result you can act on.