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App Sales Revenue Calculator

Work out net app revenue after the app store commission and payment processing.

About App Sales Revenue Calculator

Fees stack: a percentage commission, a percentage payment-processing charge and a flat per-transaction fee. Because the flat fee is constant, the effective fee rate is much higher on low-value orders than on high-value ones. On a low-value order the fixed fee alone can exceed the margin, which is why app store sellers need a minimum order value rather than a flat margin target.

Formula

App Sales Revenue

Net = sale price − commission − processing fee − fixed fee

commission
Percentage the platform takes
fixed fee
Flat charge applied per transaction regardless of value

Worked example

With the default values below, App Sales Revenue Calculator returns Net Proceeds of $6.99. Change any input above and every figure here is recalculated in your browser.

Inputs used

App or in-app purchase priceminimum 0
9.99
App Store commissionaccepts 0–100 %
30 %
Additional payment processingaccepts 0–100 %
0 %
Fixed fee per transactionminimum 0
0
Your cost of goodsminimum 0
0

Results

Net Proceeds
$6.99
Total Fees Deducted
$3.00
Total Fees as Share of Sale
30.00%
Profit After Fees and Cost
$6.99
Margin After Fees
70.00%

Step by step

  1. 1Values used
  2. 2App Sales Revenue
  3. 3Net Proceeds= 6.99
  4. 4Total Fees Deducted= 3.00
  5. 5Total Fees as Share of Sale= 30.00
  6. 6Profit After Fees and Cost= 6.99
  7. 7Margin After Fees= 70.00

Assumptions and limits

  • The result is derived only from the 5 inputs listed above. Anything not among them is not part of the calculation.
  • In particular, this calculator does not take inflation, tax or compounding frequency into account.
  • Figures are rounded for display to 2 decimal places, so totals built from several rounded parts can differ slightly from the unrounded arithmetic.
  • This is an estimate for general information and not professional financial, tax or legal advice. See the full disclaimer for the limits that apply to this kind of calculator.

How these calculators are built and tested is described on the Methodology page. If a figure looks wrong, please report it.

Frequently Asked Questions

How is App Sales Revenue calculated?

Net = sale price − commission − processing fee − fixed fee Fees stack: a percentage commission, a percentage payment-processing charge and a flat per-transaction fee. Because the flat fee is constant, the effective fee rate is much higher on low-value orders than on high-value ones.

Why does App Sales Revenue matter?

On a low-value order the fixed fee alone can exceed the margin, which is why app store sellers need a minimum order value rather than a flat margin target.

What values do I need to enter?

This calculator takes 5 inputs: App or in-app purchase price, App Store commission, Additional payment processing, Fixed fee per transaction, Your cost of goods. The pre-filled defaults are a realistic starting point — replace them with figures from your own environment for a result you can act on.

App Sales Revenue Calculator | Calcrivo